ROYA. Results

The question

“Will this work in my niche?”

There is one test, and a member in France put it better than we could: the business has to be buying leads or generating its own. That is the only filter. He landed meetings with some of the largest French companies across solar, life insurance, health insurance, debt, mortgages and stairlifts — from one cold email template, without niching down at all.

Three worth reading first

Highly relatable

ROYA memberDec 2023

A standard cold email campaign produced meetings and deals with large French companies across six different niches.

From a rather standard cold email campaign I am able to land meetings and get deals with some of the largest French companies in pretty much any niche (Solar, life insurance, health insurance, debt, mortages, stairs elevators…

SolarFrancecold email

Strong result

ROYA memberApr 2024

Sold a first client — an implant dentist — at $497 setup plus $497 per month, the day after botching a demo through technical problems.

$497/moDental - implants

A different path

ROYA memberMar 2024

A call centre with a global charity client agreed to trial the system against a 50,000-contact database.

Spoke with a call centre who have a global client in the charity space (of all things) that pay 2x the donation fee. ie. $50 donation you get a $100 payout. They have a huge database of 50,000.

Charity / non-profit fundraisingAustralia

Where ROYA members have actually worked

These are the clusters with at least three documented posts. Each one links through to every result in it.

Also in the library, in smaller numbers: automotive, B2B SaaS, agency white-label, BPO and call centres, fitness, charity fundraising, mobile catering, manufacturing, media, transport and logistics, hospitality, surface-protection franchising and ECO4 home energy. Roughly 75 further posts.

Nine countries

United KingdomUnited StatesAustralia CanadaFranceSpain South AfricaThailandCanada (French)

How the result actually happens

Three steps. This is the mechanism the posts above are all describing.

Check one thing

Are they buying leads, or generating their own? If yes, they have a database they have stopped working. If no, there is nothing here for you.

Borrow the numbers from a neighbour

One member's method: speak to one business in an industry, ask what percentage of leads go cold, then use that figure when contacting the rest of them.

Start with old leads, expand later

Dead data first, because it is the easiest yes. Fresh leads, out-of-hours cover and review handling come after you have proved it.

Questions people ask on this one

What if my niche isn't listed?

The niches below are simply where ROYA members happen to have worked. The library also contains one-offs in charity fundraising, mobile catering, manufacturing, media, transport and logistics, hospitality and surface-protection franchising. The test is the database, not the industry.

Does it work outside English?

Members here have run campaigns in French Canada, France, Spain and Spanish-language US markets, and one member built a multi-language android because his client's leads were all Spanish speakers.

What kinds of business are a bad fit?

Members have said so themselves. One turned down a hot tub business because it had no lead generation system at all. Another noted a prospect had been burned by revenue-share arrangements before and was wary. Small businesses with no data are not a fit.

Does the database need to be huge?

No. Members here have worked lists from 96 leads up to 1.5 million. The small ones still produced results — they just produced smaller ones.

Two ways to go from here

Read how the model actually works, or start with the book and see the whole system for the price of a coffee.

TODO Primary CTA URL is a placeholder — see docs/content-gaps.md

Internal only — suggested share lines

You asked whether this works in your market. Have a look at the niche breakdown — and the French member who did six niches off one email template.

The only real filter is whether the business buys leads or generates its own. This page shows how wide that goes.

Visible only with ?sales=1. Not indexed, not linked publicly.

Results disclaimer — PLACEHOLDER, awaiting approved wording. Every figure on this page is transcribed from a post written by a ROYA member in the private community, and links to that original post. These are individual results. They are not typical, not average, and not a promise of what you will earn. Most people who buy a business course make little or no money. What you get out of ROYA depends on your market, your effort, the databases you get access to, and factors outside anyone's control. Nothing here is a guarantee of income.